Nine claimed that The Block was an original and pioneering concept. It claimed that there was no relevant or substantive connection between the two formats and that there were significant differences between them. Nine denied copying Dream Home in producing The Block. Ninox claimed that the dramatic format of The Block involved a reproduction of the structure of Dream Home. Nine then came up with the concept of The Block, which they claimed was a drama show set in a renovation environment.
#Ninox limited series
Nine got a licence in Dream Home and produced a series of Dream Home in Australia. After Dream Home became one of New Zealand’s most successful television shows, Ninox wanted to exploit it outside New Zealand. The background to the dispute was as follows.
Nine claimed in response that Ninox’s allegations constituted unjustifiable threats of copyright infringement and misleading and deceptive conduct under Australian law. Ninox claimed that it and TV New Zealand owned the copyright in the Dream Home format and that Nine Films and Television and Nine Network Australia infringed their copyright in producing The Block, broadcast in Australia. Ninox Television created a reality home renovation programme called Dream Home in New Zealand, which was broadcast there by TV New Zealand.
The Federal Court of Australia has handed down judgment in the most recent dispute concerning the trade in television formats and the issue of whether formats, particularly in the reality genre, should be afforded copyright protection.
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